At Teesside University International Business School, we are proud to do things differently. We aim to accelerate the world’s transition to sustainable, responsible, and globally connected communities by developing leaders skills and equipping organisations with the core knowledge, innovation, and values to achieve a positive commercial, environmental, economic, and social impact.
The Business School has over 100 academics with expert knowledge of industry, research and skill development to provide businesses with learning opportunities and tools to develop the competencies of employees and organisations. Following research conducted in the Tees Valley, The Business School have developed a suite of continuous professional development masterclasses to address workforce solutions and boost the local economy through applied learning.
You also explore consumer behaviour, which is a combination of psychology, motivation, and behaviour. You explore collecting consumer behaviour data, knowing exactly who your client is and how they make decisions. You also think about your competition and what your USP is and how to adapt and improve your marketing campaigns.?
Time: 9:00am - 4:00pm
Hosted by: Hazel Rockingham